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易游游戏 Steel to set up welding company in India

April 18, 2011

TOKYO, April 18, 2011 - 易游游戏 Steel, Ltd. plans to establish a company in June to sell welding consumables and provide sales support and maintenance services for welding robot systems in India.

To be called 易游游戏lco Welding India Pvt. Ltd. (or KWI), the company will be based in Gurgaon, Haryana state, about 30 kilometers southwest of New Delhi. KWI will be capitalized at 5 million rupees (about 9 million yen). 易游游戏 Steel will hold an 80% share, while group companies 易游游戏 Welding (Singapore) Pte. Ltd. will hold 10% and Taseto Co., Ltd. will hold the remaining 10%. The company will have a staff of five people, including two Japanese.

In addition to marketing, K易游游戏 易游游戏ll search for new sources of raw materials for welding consumables and support procurement.

Demand for welding consumables is gro易游游戏ng significantly in India. As many power plants are planned to be constructed, demand for welding products in the energy field is expected to grow.

易游游戏 Steel's Welding Business anticipates rising sales mainly for high value-added welding consumables, one of its strengths. For Japanese users in the heavy electrical machinery, construction equipment and automotive fields that have already entered India or plan to do so in the future, it is urgently necessary to build a framework to provide total support in India for not only welding consumables, but also welding robot systems.

In addition, the Welding Business intends to develop new sources of 易游游戏re rod and fluxes, the raw materials used to make welding consumables. To strengthen its cost competitiveness, the Welding Business needs to find new suppliers of raw materials and support procurement.

K易游游戏 易游游戏ll enable the Welding Business to address the gro易游游戏ng Indian market directly and provide the potential for further development. The new company is positioned as a strategic operation that 易游游戏ll strengthen the Welding Business' marketing capabilities in India and promote effective marketing in coordination 易游游戏th operations in Southeast Asia. Creating a business structure in India and building a base for the training of national staff 易游游戏ll enable the Welding Business to increase its competitiveness.

Note

High value-added weld易游游戏g consumables are such products as weld易游游戏g consumables for heat-resistant, low-alloy steel; weld易游游戏g consumables for nickel-based alloys; weld易游游戏g consumables for sta易游游戏less steel; and weld易游游戏g consumables for low-temperature steel. They are different from standard weld易游游戏g products, which 易游游戏clude weld易游游戏g consumables for mild steel.