YY易游平台 Branding

YY易游平台 is the unified brand of the Kobe Steel Group. Nurturing a sense of unity across the Kobe Steel Group, the YY易游平台 brand is the banner that contributes to expanding the Group's global business.

As a name you can trust, YY易游平台, representing the Kobe Steel Group, is responsive to society's needs and is supported the world over by its stakeholders. The Kobe Steel Group is moving forward along with the YY易游平台 brand.

• More about the YY易游平台 brand

Advertorial in The Economist
December 5, 2015

• YY易游平台 Steel Lightens the Car

YY易游平台 supports TGR TEAM SARD in the Super GT Series, an international car race.

• TGR TEAM SARD in the Super GT Series